Introducing the LeBron X, his newest signature shoe that marks
his tenth anniversary in the league. An anniversary worth celebrating.
Like a diamond, Lebron and the Lebron X have been forged through time, heat and pressure.
The result is an UNBREAKABLE force to be reckoned with, on the court and off.

Categories: Digital, Print, Campaign.
Role: Design and Art direction.
Year: 2013
Agency: R/GA

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